Brijesh Kumar Das

Product Designer

Delhi, India

Selected Work

Experience

creatives.bkd@gmail.com

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Brijesh Kumar Das

Product Designer

Selected Work

Experience

Brijesh Kumar Das

Product Designer

Selected Work

Experience

Design Is

A 24.5 year old designer based out of Delhi.

Currently designing dining out experiences for over 14M+ users of

Currently designing dining out experiences for over 14M+ users of

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Selected Work

AI
SYSTEMS DESIGN
MOBILE FIRST
BRANDING

Solving Information Chaos for Gen-Z Investors

Solving Information Chaos for Gen-Z Investors

How do you make complex financial data and policies digestible for a 20-year-old? I designed an adaptive, mobile-first system that converted 'Information Chaos' into 8M+ page views.

4M+

Unique Viewers

35%

Footfall Increase in Gen-Z

200k +

Concurrent Active Users

View Project
FLAGSHIP PRODUCT
PRODUCT STRATEGY
END TO END DESIGN

Launching ET Masterclass

Started with two experimental programs in Q1. By Q4, we scaled that into a full-scale e-learning ecosystem.

12+

Masterclasses

40L+

Peak Monthly Revenue

5x

ROAS

Coming Soon

PASSION PROJECT

ADVANCED PROTOTYPING
FULLY FUNCTIONAL PROTOTYPE
FIGMA VARIABLES

Delhi Metro - Simplified UX

Redesigning the Delhi Metro experience to prioritize speed. Simplifying the ticket booking flow and card recharge flow.

View Prototype
View Prototype
PRODUCT THINKING
MOBILE-UX
BEHAVIORAL UX

reducing surprise cost in Blinkit

reducing surprise cost in Blinkit

Blinkit often reveals delivery and small-cart charges late in the checkout flow, creating a “surprise cost” moment for users. This project explores how cost transparency can improve the experience.

View Project

STORYTELLING + MOTION DESIGN

EXPERIENCE

EazyDiner Pvt. Ltd.
Product Designer
Present

  • Redesigning key flows of a complex offers system including Pre-Book (Postpaid/Prepaid) and Walk-In scenarios to improve clarity and reduce user confusion.

EazyDiner Pvt. Ltd.
Product Designer
Present

  • Redesigning key flows of a complex offers system including Pre-Book (Postpaid/Prepaid) and Walk-In scenarios to improve clarity and reduce user confusion.

Times Internet ltd. (The Economic Times)
UX Designer
2025-26

  • Led end-to-end design lifecycle for India’s largest financial event - Union Budget 2026, serving 4M+ unique users and generating 8M+ page views in a single day, peaking at 200k+ concurrent active users.

  • Designed flagship AI Masterclass for business leaders, by Ansh Mehra, that sustained high-value revenue over 7+ batches and sustaining a total user base of 5000+ professionals.

  • Reduced DQC cycles by 35% by implementing DS Tokenisation and a Component Documentation Library. Established standardised handoff protocols that ensured 100% visual fidelity.

  • Actively mentoring design interns with a focus on the "Business-User-Product" triangle, ensuring them to align their creative decisions with business goals.

See More
Times Internet ltd. (The Economic Times)
UX Designer
2025-26

  • Led end-to-end design lifecycle for India’s largest financial event - Union Budget 2026, serving 4M+ unique users and generating 8M+ page views in a single day, peaking at 200k+ concurrent active users.

  • Designed flagship AI Masterclass for business leaders, by Ansh Mehra, that sustained high-value revenue over 7+ batches and sustaining a total user base of 5000+ professionals.

  • Reduced DQC cycles by 35% by implementing DS Tokenisation and a Component Documentation Library. Established standardised handoff protocols that ensured 100% visual fidelity.

  • Actively mentoring design interns with a focus on the "Business-User-Product" triangle, ensuring them to align their creative decisions with business goals.

See More
Times Internet ltd. (The Economic Times)
UX Designer
2025-26

  • Led end-to-end design lifecycle for India’s largest financial event - Union Budget 2026, serving 4M+ unique users and generating 8M+ page views in a single day, peaking at 200k+ concurrent active users.

  • Designed flagship AI Masterclass for business leaders, by Ansh Mehra, that sustained high-value revenue over 7+ batches and sustaining a total user base of 5000+ professionals.

  • Reduced DQC cycles by 35% by implementing DS Tokenisation and a Component Documentation Library. Established standardised handoff protocols that ensured 100% visual fidelity.

  • Actively mentoring design interns with a focus on the "Business-User-Product" triangle, ensuring them to align their creative decisions with business goals.

See More
EazyDiner Pvt. Ltd.
Product Designer
Present

  • Redesigning key flows of a complex offers system including Pre-Book (Postpaid/Prepaid) and Walk-In scenarios to improve clarity and reduce user confusion.

Election Commission Of India
Motion & Video Designer
2024

  • Created impactful video and motion content for the world's largest elections (Lok Sabha Elections 2024).

  • Contributing to a 3 times increase in Instagram followers from 1 lakh to 3 lakhs, total audience increase from 13 lakhs to 17 lakhs (Facebook, Instagram, WhatsApp Channel, X and YouTube). Designed up to 75 videos per month.

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Election Commission Of India
Motion & Video Designer
2024

  • Created impactful video and motion content for the world's largest elections (Lok Sabha Elections 2024).

  • Contributing to a 3 times increase in Instagram followers from 1 lakh to 3 lakhs, total audience increase from 13 lakhs to 17 lakhs (Facebook, Instagram, WhatsApp Channel, X and YouTube). Designed up to 75 videos per month.

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EDUCATION

Animation and VFX

Post-Graduation

2021-23

Geography (Hons.)

Under-Graduation

2018-21

DREAMSTRACKER

Study at Delhi University

Learn Animation

Record A Viral Reel

Work for a National Cause

Build a decent physique

Overcome Depression

Build A Game

Read All 'Premchand' books

Get 'Man of the match' in a cricket match

Foriegn Trip With Parents

Teach Design

Start a Small Business

Drive a German Car

Donate ₹1 Lakh

Meet Virat Kohli

Close All Tabs

Meet You

S G X T O J K L R M P

D E S I G N Q A W Z Y

I S B Z W P A M N C U

E V E R Y W H E R E K

S T L O H D Y O G V F

S G X T O J K L R M P

D E S I G N Q A W Z Y

I S B Z W P A M N C U

E V E R Y W H E R E K

S T L O H D Y O G V F

S G X T O J K L R M P

D E S I G N Q A W Z Y

I S B Z W P A M N C U

E V E R Y W H E R E K

S T L O H D Y O G V F

Work In Progress. More to come.

Handcrafted with 🧡 by Brijesh.